It takes a lot to knock us off our feet these days…. call us jaded, but being constantly inundated with slick advertising campaigns, cheese-tastic TV shows, and the incessant barrage of social media images has us generally seeking refuge from mass media more and more. So when a friend told me that the new Beyonce video was a must-watch, I was skeptical. Until friend, after friend, after friend said the same thing. So I watched. And I was blown away.
Lemonade is not a music video. It is an art film set to an incredible, rich album of music that draws upon an impressive array of musical genres, including jazz, rock, rap and even spoken word poetry.
It is a raw, honest (in fact, painfully honest) account of Beyonce’s experience with infidelity in her marriage, and of repairing and healing that damage. But it delves deeper than that – deep to the core of slavery, and the historical mistreatment and abuse of African American women. It delves into sisterhood, and ultimately speaks to the true power of women. It’s heavy. So heavy, in fact, I cried. Yep. It’s that good. Just watch it, trust us 😉